![]() Austin McBroom versus Bryce HallĪustin McBroom fights Bryce Hall during LivexLive's Social Gloves: Battle of the Platforms. Two scored in favour of KSI, 56–55 and 57–54 and one in favour of Paul 56–55. Their second match was a six-round fight which took place on November 9, 2019, in Los Angeles, where KSI defeated Paul through a split decision by the judges. The six-round fight ended in a draw – two judges scored 57-57 and one judge scored 58-57 in KSI’s favour. Their first match took place on August 25, 2018, in Manchester, England. The two social media personalities already had a long-running and public feud online, but it was only after KSI fought and won a boxing match with YouTuber Joe Weller in 2018, did he challenge Paul to the ring. The match between British YouTuber KSI and American YouTuber Logan Paul is considered one of the boxing matches that truly popularised influencer boxing. Logan Paul and KSI exchange punches during their second match. Here are the five matches that have helped popularise and cement the growing sport of influencer boxing. While influencer boxing is fairly new, the past six years have seen some major matches by famous online personalities and renowned names from the ring. The sport was then reintroduced to a whole new generation of social media users with YouTubers, Instagram influencers and TikTokers challenging each other – and boxing champions encouraging their millions of followers to watch pay-per-view matches. EPAĮnglish YouTubers Joe Weller and Theo Baker sparked the trend when they uploaded a video of themselves engaging in an amateur boxing match in 2017. Since the launch of Threads, Twitter has threatened to sue Meta over perceived 'misappropriation of Twitter's trade secrets and other intellectual property'. ![]() While a fight between the two tech giants has not yet been confirmed, the anticipation of such a match and the potential viewership comes on the back of a growing trend of influencer boxing. Twitter has even threatened to sue Meta, with Musk's lawyer Alex Spiro stating that X Corp had "serious concerns" that Meta had engaged in “systemic, wilful and unlawful misappropriation of Twitter's trade secrets and other intellectual property”. This week, those flames were fanned as Zuckerberg's Meta launched Threads, dubbed Instagram's "Twitter killer" app, amassing 30 million users in only a day. which Austin expects to go down sometime later this year.When news broke that Meta chief executive Mark Zuckerberg and Twitter boss Elon Musk had challenged each other to a cage fight, the internet was set ablaze. against, you guessed it, Live X Live.Īs for the fighter pay, McBroom - who says they generated $3-4 million on ticket sales alone - insists all the fighters will get paid before Social Gloves' next event. ![]() He says he has also filed a lawsuit (we haven't seen that one). hence the lawsuit.īut, McBroom isn't giving in without a fight. resulting in a 20% loss in their stock price - "causing nearly $100 million in damages." There's more, Live X Live says McBroom badmouthed their company after the event. who says they ultimately sold only 136,000 PPV's for the fight - significantly less than they say Austin expected. insisting his popularity alone would translate into millions buying the fight for $49.99. However, in a lawsuit recently filed by Live X Live in L.A., the company tells a very different story.Īccording to the suit, LXL claims McBroom refused to promote the event. Right? So, the reason why the fighters haven’t gotten paid yet is because Live X Live has been holding on to all the funds." ![]() No, Social Gloves partnered with Live X Live who live streamed it and collected everybody’s money. "Everyone thinks that Social Gloves just did everything.
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